Take a ride on the wild side

We have been on the road a lot to check out

the latest fashion trends. And now we proudly

present our new spring/summer-collection.


For those who don't know us yet:

we're Zoé and Lu, two Munich-born designers and

founded the label ZOÉ LU twenty ten in 2010.


″Vintage-chic - the look of ZOÉ LU″


Our latest collection consists of 15 bags, two wallets and some scarfs. All our bags are crafted from soft, high-quality leather and are given bespoke names; each match the individual designs.


"We chose these exciting names by adapting phrases, expressions and questions taken from daily life situations. All these help to inspire one’s own personal, everyday little fantasies and fire the imagination." This shows the core inside our brand and is the beating heart behind ZOÉ LU: Zoé means "life" in ancient Greek.


We have been bringing this brand motto to our creations: "We are designing our bags based on life experiences. Our lives hold many faceted and surprising features which are unique and inspiring, sometimes even sparkling. The heart is used as the metaphor for, and the creation of, life. This is applied in the design process with each and every design and then brought to life by adding the inspiring heart symbol of ZOÉ LU."


Zoé and Lu